Global Media Alliance, Japan Motors launch 15th Corporate Run & Walk

Global Media Alliance (GMA), in partnership with Japan Motors, has launched the 15th edition of Corporate Run and Walk. 

The five-kilometre run and walk, designed to coincide with the Kwame Nkrumah Memorial Day on Monday, September 22, 2025, aims to promote healthy living, strengthen corporate networking, and raise funds in support of the Ghana Blind Union (GBU).

This year, the Corporate Run continues to grow as a flagship platform for encouraging physical fitness, workplace cohesion, and purposeful giving across Ghana’s business community.

Speaking at the launch, the Chief Executive Officer of Global Media Alliance, Ernest Boateng, reaffirmed the longstanding objective of the run, which raises funds to support the Ghana Blind Union (GBU).

He said the true essence of the run lay in GMA’s focus on improving the well-being of participants and supporting the Ghana Blind Union, a cause that was very close to their hearts, improving health span, how well they lived and not just how long they lived.

Mr Boateng reiterated the importance of health-focused leadership within organisations, encouraging business leaders to view the event not merely as a fun run but as a strategic investment in their employees’ well-being.

“We’re not just running for fun or fitness; we’re running to shift the focus from lifespan to health span. It’s not just about how long we live, but how well we live. A healthier body supports a sharper mind and a stronger team, and that’s why exercise matters,” he added.

Networking

The Executive Director of Silver Star Tower, Salah Kalmoni, lauded the journey of the Corporate Run as a national tradition for corporate wellness and engagement.

“We’re proud to say this initiative has grown into a health and networking movement for Ghanaian businesses.

This year, like previous years, we are sponsoring five blind runners and their guides.

We encourage all corporate bodies to get involved for their health, teams, and communities,” he stated.

Mr Kalmoni also highlighted sponsorship categories ranging from Platinum (GH₵40,000) to Bronze (GH₵5,000 for a five-member corporate team), as well as special options for professional photographers, who could capture the action for a token fee of GH₵250.

For his part, the Marketing Manager of Japan Motors, Frederick Osei Darko, reiterated the company’s commitment to the event and the ideals it represented, saying Japan Motors remained proud of its partnership with GMA and the Ghana Blind Union.

He said for 15 years, the partners had helped build a culture of corporate wellness and giving; therefore, the event was more than a run, a platform for impact and inclusion.

The 2025 Corporate Run and Walk will be held simultaneously across four regions: Greater Accra, Ashanti, Western, and Northern, with additional participation from virtual runners across the globe.

The run is proudly supported by Global Media Alliance, Silver Star Towers, Silver Star Auto Ltd., Lakeside Marina Park, Silverbird Cinemas, YFM, Happy 98.9 FM, Perception Management International (PMI), and YTV.