Former President John Dramani Mahama, NDC flagbearer, revealed plans to boost Ghana’s creative industry in a media briefing on Sunday, July 7th. He introduced “The Black Experience,” a policy framework aimed at enhancing tourism and the arts, highlighting its potential to strengthen these sectors.
The Black Experience policy encompasses several major initiatives, including:
1. Pan African Month: A month dedicated to celebrating the rich cultural heritage of Africa, fostering unity and collaboration among African nations.
2. Ghana Film Festival and Awards Month: An event to showcase and honour the achievements of Ghanaian filmmakers and the broader film industry.
3. Ghanaian Heritage and History Month: A period to reflect on and celebrate Ghana’s storied past and cultural legacy.
4. Fashion and Food Month: An initiative to highlight and promote Ghanaian fashion and cuisine, showcasing the country’s creative talents.
5. Diasporan Month: A time to recognise and engage with the Ghanaian diaspora, encouraging their participation in national development and cultural exchange.
Mahama pledged to revive all regional Centers of National Culture, making them vibrant hubs for the creative sector. He emphasized supporting veteran artists to ensure they receive recognition and support. Mahama’s goal is to build a dynamic, inclusive, and sustainable creative industry that celebrates Ghana’s heritage and promotes its cultural influence globally.
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